Live Photos were first introduced with the launch of the iPhone 6s, but the technology wasn’t limited to the Apple smartphone. Samsung, Google, and other companies jumped on the bandwagon. The concept behind it was capturing a series of images 1.5 seconds before and after the photo you actually want to take. Apple has said that this feature helps provide “context.”
Think of it as an animated GIF.
For a while, Live Photos were really limited to the mobile device, but now it’s becoming available on the web so more people actually use it — when was the last time you consciously created a Live Photo beyond having the settings enabled by default? It’s perhaps fitting that Tumblr has added support for it, though, because the platform is filled with animated GIFs and other interactive media.
The company said that it’s working on supporting Live Photos in Android.